Branding & Identity
Here’s a quick look at some logos, rebrands, and other design work. Check out the available case studies to dive into the thought process behind my design choices.
ECU Air Force ROTC Detachment 600 - A friend from ECU asked me to redesign their Air Force ROTC Detachment logo. The brief was to incorporate ECU purple, airplanes, and their name. Since the logo will be printed on a large scale, I was able to include more detailed illustrations.
Cultivate
Sandhills Orchid Society - The Sandhills Orchid Society needed a refreshed identity, as their membership was primarily 50 and older. I helped modernize their image to appeal to a younger audience, ensuring the society remains vibrant and continues to grow with future generations.
Hiraya - A conceptual logo created for a small Filipino-American art business.
Tacos Los Primos - Under new management, the local taqueria needed a brand identity to boost visibility, as it had gone largely unnoticed by the community.
Boys & Girls Club - My interpretation of a brand redesign for a nonprofit organization of my choice.
Cacao 360 - Brand identity design for a Puerto Rican chocolate company and its sister brands.